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Made in L.A.: Orly Celebrates 40 Year Anniversary

by Beth Livesay | May 6, 2015
Photo courtesy of Orly

Photo courtesy of Orly

NAILS joined Orly at Perch in Downtown L.A. to celebrate the brand’s Made in L.A. campaign Monday night. The event featured a few surprise guests to honor Jeff Pink’s 40-year legacy at Orly.

NAILS senior editor Beth Livesay, Jeff Pink, and VietSalon editor Anh Tran

NAILS senior editor Beth Livesay, Jeff Pink, and VietSalon editor Anh Tran

Orly Communications Manager John Galea and the view from Perch.

Orly Communications Manager John Galea and the view from Perch.

Jack Sperling and Jeff Pink

Jack Sperling and Jeff Pink

Guests enjoyed cocktails, appetizers, and an amazing dinner on the rooftop restaurant. Communications manager John Galea said the view was the main reason Orly chose this location. The brand’s new campaign, Made in L.A., focuses on the company’s Southern California roots. While taking in the skyline, guests of honor Jack Sperling (the man who introduced Pink to the beauty industry), Deborah Carver (of Creative Age Publications), and Leslie Stevens (representing PR agency LaForce + Stevens) gave speeches and raised glasses to Pink’s success. Perhaps the biggest surprise of the evening was an appearance by L.A. mayor Eric Garcetti, who stopped in to present Pink with a certificate from the city of Los Angeles.

Photo courtesy of Orly

Photo courtesy of Orly

Orly's art director Marissa Harrington and senior editor Beth Livesay

Orly's art director Marissa Harrington and senior editor Beth Livesay

Garcetti’s surprise appearance may have taken the proverbial cake, but the actual Epix bottle-shaped cake that was served for dessert was also pretty impressive.

L.A. Mayor Eric Garcetti presents Jeff Pink with a congratulatory certificate. Photo courtesy of Orly

L.A. Mayor Eric Garcetti presents Jeff Pink with a congratulatory certificate. Photo courtesy of Orly

NAILS would like to congratulate Orly and Jeff Pink on this milestone. Here’s to 40 more!

An Epix-shaped cake

An Epix-shaped cake

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